A 2+ year continuous client engagement with weekly statuses and ongoing client management, this campaign aims to to bring awareness to Myopia through unbranded disease state educational collateral and J&J product specific collateral. Designed to be kid-friendly, memorable and engaging, this brand work entailed minimum15 hours per week to juggle 10-15 pieces of collateral in various stages of approval and in constant review flux requiring close communication with MLR and Veeva legal teams for final approvals. This work stream was spread across 4+ regions including the United States, Canada, Singapore, and Hong Kong each requiring regional translations and specific nuances in versioning with precise and accurate file trafficking and management. Engagement included weekly progress & budget reports along with continuous internal creative and strategic content management to deliver ongoing collateral for client needs. Extensive time dedicated to brand stewardship and quality control for various assets. Standout production moments include execution of eye-care professional targeted CRM campaign, consumer-targeted social media campaigns, tradeshow & conference booth engagements, and mechanism of action (MOA) videos.