adidas EQT x Finish Line
Roosevelt Field, NY
Development of an active live educational environment within a retail store for adidas’ EQT line, providing a platform for hired influencers to run sessions highlighting the lifestyle applications of the brand and sneaker range. The classrooms were fully outfitted with audio and digital screen capabilities, an interactive gif booth and promotional giveaways providing a fully interactive set of learning tools for immersive customer engagement with the EQT brand.